MY TOP TEN RECOMMENDED BOOKS

I read a lot. Probably a book a week, which I usually start at 5.45am in the morning when my brain is at its freshest.

Many of the books I read are about sales, marketing, business, investing and becoming the best person I can be.

Here I have listed my top ten reads of all time, not in any particular order. These are the books I keep coming back to read again and again.

Can We Trust China? – Pascal Coppens. A new world is emerging. A world in which China wants to take on the role of superpower. It now also seems that China wants to knock the mighty America off its throne on an economic, political, and military level. But if we want to take advantage of the opportunities that China’s transition also offers us and our economy, then a nuanced view is absolutely essential. In this book, Pascal Coppens brings clarity to the debate in an extremely fascinating way and offers the reader a well-founded and nuanced answer to that one crucial question: can we trust China?

Deep Work – Cal Newport. This book is all about managing our mind to become productive and create great work. It is ideal for the entrepreneur or larger corporate warrior that wants to create better work and productivity.

The lessons that School Forgot – Steve Sammartino. Steve explains in very simple terms how we need to be constantly learning and getting better. Lots of great tips for people wanting to move into the world of an entrepreneur. In fact, you will learn we are already all entrepreneurs.

On Fire – John O’Leary. An inspiring true story about a nine-year-old boy that started a fire accidently in his house and suffered life threatening burns. John is pretty much given no chance to survive, but through willpower and small steps to continually improve he makes it through. I read this book when I was undergoing my own medical treatment in Greece in 2022 (www.chronicprostatitis.org) and it made me more upbeat and positive on a human’s capabilities during tough times.

Choose Yourself – James Altucher. A very candid and honest book from James who writes about the learnings from his many business and personal successes and failures over the years. Also, pretty humorous for example where James refers to himself as a nerd with a one in a million chance of dating a woman.

Perennial Seller – Ryan Holiday. A great book about creating products that sell forever. It has some great examples including Zildjian cymbals, founded in Constantinople in 1623 and Cire Trudon the high-end candle company that has been around since the seventeenth century, both of which are still going strong today.

Sold Out – James Richards. A great read about the dislocation of supply chains and dismantling of global commerce that we are all living through as geopolitics increase. Highly recommended for anyone working in Supply Chain or Trade Finance.

Four Steps to the Epiphany – Steve Blank. A great book about developing products that people actually want to buy. It breaks down the process from initial market research to creating products that delight customers. Recommended for any start-up venture or small business entrepreneur.

Stolen Focus – Johann Hari. A hard-hitting book about how most of us are not focusing anymore. The book also explains how being continually stuck reading our smartphone or tablet is really bad for us and our sleep. The book also details how a stolen focus is thwarting the development of our kid’s development and ability to negotiate. A must read for any parent of young kids wanting them to develop a better focus and future.

Rinsed – Geoff White. Explains how the tech industry washes money from the world deadliest crooks using cartels to crypto.

I’d love to know what your top reads are and why? Drop me a note with your suggestions.

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